If you are a recruiter, the temptation is going to be to target companies that have active job posts. Bear in mind that this is a well-worn path that, frankly, your market is tired of seeing. And if you have done outreach to companies that have open job posts, and...
Most articles on local lead generation read like they were written by someone who’s never actually generated a lead. You get the same recycled tips: “Claim your Google Business profile.” “Use local keywords.” “Post on social media.” Sure, those things matter and do...
Most companies don’t lose deals because they have a bad product. They lose them because they forget to follow up, don’t track conversations properly, or treat every lead the same, no matter how qualified (or unqualified) they are. You can run the best outreach...
If you are frustrated by being rejected over and over again because of cold calling, you’re not alone. Many sales reps and sales teams experience the same challenge. In fact, studies show that cold calling only has a 2.3% success rate in 2025, compared to 4.8%...
Many people ask: “Hey, Jack, how do you manage to get 1 lead a day?” The short answer is: “Use email + LinkedIn, good copywriting, and add lots of personalization to generate leads.” But if you’re interested in learning our exact strategy for 1 lead a day, read on....
As a B2B startup, you don’t want to spend a ton of money on just any kind of marketing. Effective lead generation for startups should be strategic and resourceful to maximize ROI. Initially, you might just have a small budget for bringing in new clients, therefore you...
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