Hiring the wrong account-based marketing agency can wreak havoc on your business. Not only could you waste time finding the right kind of target accounts, but you could also end up flushing a lot of money down the toilet. Lead generation is an art, and...
When you think of filters, what’s the first thing that comes to mind? Most probably things such as company size, demographics, industry, revenue, and job title. But did you know that there are many, many more different types of filters out there that you can use to...
Inbound vs. outbound lead generation, which is better? There have been various debates about which works best to bring in new leads. Some feel that outbound is outdated, and others feel that inbound is the only way to go, but good marketers plan on using both inbound...
Do you know what to look for when hiring a business development representative? What is their average salary? How many job opportunities are available, and what does a BDR (or SDR) do precisely? If you are considering hiring or training a BDR for your business, then...
Let’s face it: Lead generation is a critical aspect of your business. Without enough quality leads coming in… your sales numbers go down and you may have some unhappy meetings about finding other work. However, generating leads is no easy task. Any SDR or business...
Prospecting is a critical aspect of lead generation for nearly all businesses, yet most marketers and sales teams find it complicated and time-consuming. In fact, according to Hubspot, more than 40% of marketers say sales prospecting is the toughest part of their...
Recent Comments