Prospecting is a critical aspect of lead generation for nearly all businesses, yet most marketers and sales teams find it complicated and time-consuming. In fact, according to Hubspot, more than 40% of marketers say sales prospecting is the toughest part of their...
Fact: Hubspot found that LinkedIn is 277% more effective at generating leads than Facebook and Twitter. It’s also reported that 80% of social media leads of B2B marketers are from LinkedIn. So if you are still sending “template messages” on LinkedIn,...
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