Outbound is the way to go if you’re looking for immediate leads. Many marketers think outbound methods are dead, or too aggressive, but stats prove otherwise. The trick to running successful outbound sales campaigns is to have the right strategy when using a...
At Salesbread we have saying : “The harder the list is to build the easier it is to get a reply.” What does that mean? It means that if you spend a lot of time thinking about who truly needs your offer the most (those with a “bleeding neck...
Deciding whether or not to outsource lead generation can be a pretty big decision. Especially when you read that outsourced lead generation, when compared to in-house lead creation, produces 43% more outcomes. But, at the same time, you might have read reviews of...
There is so much hype around inbound marketing, that some b2b companies have forgotten about the importance of outbound lead generation. You might be thinking… Well, cold calling doesn’t work. Isn’t that outbound? Well, yes it is.. But there are so many other...
When you’re selling to enterprise companies, you are going to have to be really careful about who you are targeting. These are huge companies that sometimes have hundreds of employees. For example, if you’re selling a marketing product or service, you have...
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